A&W eyes RM100mil sales
Higher sales: A file picture of an A&W outlet in Petaling Jaya. To drive sales, the firm plans to open more standalone drive-through restuarants next year.
KUALA LUMPUR: George Ang, the man behind Inter Mark Resources Sdn Bhd (IMRSB) which acquired A&W Malaysia Sdn Bhd from KUB Malaysia Bhd 
(KUB) last September, vows to make the oldest fast food chain in the country, great again.
Ang is no stranger to the F&B industry, as he is one of the founders of Manhattan Fish Market and the director of Revenue Valley Sdn Bhd, which operates MFM, Tony Roma’s and NY Steak Shack in Malaysia, Singapore and Thailand.
The chief executive officer of both IMRSB and A&W Malaysia said a series of value-and- services enhancing initiatives have been rolled out since the acquisition took place last year, paving the way for it to achieve the RM100mil sales targeted for 2019, up from RM70mil recorded in 2018.
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