THE Covid-19 pandemic has brought about unprecedented challenges for all sectors and digitalisation has emerged as the key to survival.
As people are increasingly turning to online shopping, business owners cannot afford to only conduct their businesses via brick and mortar.
While some have attained their digital presence, a huge number of existing online sellers too are struggling with increasing costs and significant revenue loss due to low sales volume.
For those who have yet to make the digital leap, they are unsure of where to begin and the process due to insufficient time to manage the transition, lack of digital marketing expertise and limited funds.
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