Mr Michikazu Matsushita ("Mr Matsushita") joined Matsushita Electric Industrial Co., Ltd (now known as Panasonic Corporation)("PC") in Japan in April 1991 in the Domestic Marketing/Sales Group for the Television ("TV") Division and was promoted to the position of Coordinator for the Overseas Operation Group of the TV Division in October 1997. He was assigned to an international posting in February 1999 as the Manager of Panasonic Espana (Spain) and subsequently as the General Manager of Panasonic France (Saint-Denis, France) in April 2004. In April 2009, Mr Matsushita was made the Deputy Managing Director of Panasonic UK & Ireland. He was transferred to Panasonic Marketing Europe (Wiesbaden, Germany) as its Deputy Managing Director in October 2011 and was promoted to Managing Director in April 2014.

Following his success in Europe, he was then appointed as the President of Panasonic do Brasil (Sao Paulo, Brazil) in April 2015. His portfolio was expanded further to oversee the Panasonic Latin America operations. He was made the Regional Head of the Latin America operations in April 2020 as well as the Chief Executive Officer of Panasonic Latin America and promoted in the subsequent year to position of President.

In July 2021, Mr Matsushita was also put in charge of promotion of the Home Appliances business for the Appliances Company division of PC, Japan. Recognising his strength, PC promoted him to be the President of the Living Appliances and Solutions Company division in October 2021. He now oversees the global sales and promotion of Panasonic home appliances, air conditioning, food system distribution and other devices.

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