Publicis One boosts digital, data capabilities with Digitas launch
Enter Digitas: (from left) Randolph Tan, Annette Male and Kien Eng at the launch recently.
PUBLICIS One, the global communications enterprise that unifies all Publicis Groupe agency brands across small and medium size markets, has recently launched the Digitas brand in Malaysia.
The launch of Digitas, the connected marketing agency, will provide Malaysian brands with access to Digitas’ diverse expertise across data, strategy, creative, media and technology all under one roof.
Based in Menara Olympia, Kuala Lumpur, the 20-man team at Digitas Malaysia will service an existing client list of Samsung, Nestle, Telekom Malaysia, TM One, Fitness First, Mini Cooper, The Center of Applied Data Science and Universiti Tenaga Nasional.
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