IN light of the sluggish property market currently, retail-focused Hektar Real Estate Investment Trust (Hektar REIT) is concentrating on improving the malls within its portfolio to adapt to the changes in the industry and remain competitive.

Hektar Asset Management Sdn Bhd executive director and chief executive officer Datuk Hisham Othman says the key to success for shopping centre operators is understanding the market that they are in and adapting to the needs and wants of their customers.

“For shopping centres, our customers are both the shoppers as well as our tenants so it is highly important to know the right approach to please both customers,” he says in an e-mail.

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