Taking the Putra Brand Awards to the next level

TheStar Mon, Feb 08, 2021 09:50am - 3 years View Original


Long-time organising chairman of PBA and Association of Accredited Advertising Agents (4As) senior adviser Datuk Johnny Mun, (pic) who is also a veteran in the advertising arena, shares his views, among others, on what makes PBA tick, its plans going forward and the initiatives to beef up the money-can’t-buy award to a higher level.

THE Putra Brand Awards (PBA), which is into its 11th year, has been gaining momentum over the years.

It has provided a platform for brands to excel and stamp their mark on the Malaysian branding space.

Come rain or shine, and even in the midst of the Covid-19 pandemic, the consumer choice awards has gained strong recognition among marketers and consumers alike.

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